Mason, Ralph E.
Marketing : practices and principles Ralph E. Mason, Patricia Mink Rath and Stewart Husted - 5th ed. - New York: McGraw-Hill, 1986. - viii, 439p.
Includes bibliographies and index
Eng
0026356015
Marketing
658.8 / MAM
Marketing : practices and principles Ralph E. Mason, Patricia Mink Rath and Stewart Husted - 5th ed. - New York: McGraw-Hill, 1986. - viii, 439p.
Includes bibliographies and index
Eng
0026356015
Marketing
658.8 / MAM