Cravens, David W.
Strategic marketing cases and applications David W. Cravens and Charles W. Lamp, Jr. - Homewood: Irwin, 1983. - xix, 648p.
Eng
0256029369
Marketing-Decision making
658.8 / CRS
Strategic marketing cases and applications David W. Cravens and Charles W. Lamp, Jr. - Homewood: Irwin, 1983. - xix, 648p.
Eng
0256029369
Marketing-Decision making
658.8 / CRS