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Berger, Arthur Asa

Media analysis techniques Arthur Asa Berger - 2nd - Thousand Oaks: Sage, 1998. - xix, 220p.

PB

Includes bibliography and index

eng

ISBN: 0761914544

Subjects--Topical Terms:
Mass media-Methodology

Dewey Class. No.: 302.2301 / BEM

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