Mass media in America (Record no. 12428)

000 -LEADER
fixed length control field 00429nam a2200181Ia 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0203937602
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 001.510973
Item number PEM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Pember, Don R
9 (RLIN) 8898
245 ## - TITLE STATEMENT
Title Mass media in America
250 ## - EDITION STATEMENT
Edition statement 5th
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New York:
Name of publisher, distributor, etc. Macmillan.
Date of publication, distribution, etc. 1987
300 ## - PHYSICAL DESCRIPTION
Extent vi, 467p.
500 ## - GENERAL NOTE
General note Includes index
546 ## - LANGUAGE NOTE
Language note eng
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising
9 (RLIN) 8899
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Mass media-United States
9 (RLIN) 1289
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Price effective from Date last seen Permanent Location Not for loan Date acquired Source of classification or shelving scheme Koha item type Barcode Lost status Damaged status Shelving location Withdrawn status Current Location Full call number
2015-03-022015-03-02Central Library AIOU Islamabad 1994-04-19 Books72841  General Stacks Central Library AIOU Islamabad001.510973 PEM

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