| 000 -LEADER |
|---|
| fixed length control field |
00354nam a2200145Ia 4500 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.835 |
| Item number |
TUM |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Tull, Donald S. |
| 9 (RLIN) |
98810 |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Marketing research |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc. |
New York |
| Name of publisher, distributor, etc. |
Macmillan Publishing |
| Date of publication, distribution, etc. |
1976 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Other physical details |
736p |
| 546 ## - LANGUAGE NOTE |
|---|
| Language note |
eng |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing research |
| 9 (RLIN) |
88754 |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Hawkins, Del I. |
| 9 (RLIN) |
98805 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Books |