Essentials of marketing (Record no. 150920)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00484nam a22001697a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0256033013 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | PEE |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Pereault, William D |
| 245 ## - TITLE STATEMENT | |
| Title | Essentials of marketing |
| Sub Title | A Global-Managerial Approach |
| Statement of responsibility, etc | Perreault,william D. ,MCarthy, E. Jerome |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 10th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Homewood, Illinois: |
| Name of publisher | Irwin, |
| Year of publication | 1985. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xI,638 p |
| 546 ## - LANGUAGE NOTE | |
| Language note | ENG |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketting |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Mccarthy, E Jerome |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Price effective from | Source of acquisition | Permanent Location | Not for loan | Date acquired | Koha item type | Collection code | Accession Number | Lost status | Damaged status | Shelving location | Withdrawn status | Current Location | Copy number | Full call number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2019-03-13 | Central Library | Regional Library Mirpur | 2007-06-26 | Books | Non Fiction | 4228MRP | General Stacks | Regional Library Mirpur | 1 | 658.8 PEE | ||||
| 2019-03-13 | Central Library | Regional Library Mirpur | 2007-06-26 | Books | Non Fiction | 4229MRP | General Stacks | Regional Library Mirpur | 2 | 658.8 PEE |