| 000 -LEADER |
|---|
| fixed length control field |
00524nam a22001577a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| ISBN |
9783662567067 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
511.42 |
| Item number |
SAC |
| 100 ## - MAIN ENTRY--AUTHOR NAME |
|---|
| Personal name |
Sarstedt , Marko |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
A concise guide to market research: |
| Sub Title |
the process, data , and methods using IBM SPSS statistics |
| Statement of responsibility, etc |
Sarstedt Marko and Eril Mooi |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication |
Berlin: |
| Name of publisher |
Springer. |
| Year of publication |
2019, |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Number of Pages |
396p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Term |
Economics - Statistics |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Term |
Marketing research |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Mooi, Erik (jt. auth) |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Books |