| 000 -LEADER |
|---|
| fixed length control field |
00476nam a22001577a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| ISBN |
978366255380 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.8121 |
| Item number |
KUC |
| 100 ## - MAIN ENTRY--AUTHOR NAME |
|---|
| Personal name |
Kumar, V |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Costumer relationship management |
| Sub Title |
: Concept, strategy, and tools |
| Statement of responsibility, etc |
V Kumar and Werner Reinartz |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
3rd. ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication |
Berlin: |
| Name of publisher |
Springer, |
| Year of publication |
2018. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Number of Pages |
411p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Term |
Customer relations - Management |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Werner Reinartz (jt.auth) |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Books |