| 000 -LEADER |
|---|
| fixed length control field |
00426nam a2200169Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| ISBN |
0750619910 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.82 |
| Item number |
ACP |
| 100 ## - MAIN ENTRY--AUTHOR NAME |
|---|
| Personal name |
Ace, Cathy |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Promotional practice |
| Statement of responsibility, etc |
Cathy,Ace |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication |
Oxford: |
| Name of publisher |
Butterworth-Heinemann, |
| Year of publication |
1995. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Other physical details |
xi,145p. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
PB |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes index |
| 546 ## - LANGUAGE NOTE |
|---|
| Language note |
eng |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Term |
Advertising-Examination, questions,etc. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Books |