Marketing (Record no. 1881)
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000 -LEADER | |
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fixed length control field | 00321nam a2200133Ia 4500 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Item number | BEM |
100 ## - MAIN ENTRY--AUTHOR NAME | |
Personal name | Bell, Martin L. |
245 ## - TITLE STATEMENT | |
Title | Marketing |
Sub Title | : concepts and strategy |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | Boston: |
Name of publisher | Houghton Mifflin, |
Year of publication | 1966. |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | xii, 686p. |
546 ## - LANGUAGE NOTE | |
Language note | eng |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Marketing |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Books |
Price effective from | Permanent Location | Not for loan | Date acquired | Koha item type | Accession Number | Lost status | Damaged status | Shelving location | Withdrawn status | Current Location | Full call number |
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2018-03-30 | Central Library AIOU Islamabad | 1975-08-12 | Books | 6070 | General Stacks | Central Library AIOU Islamabad | 658.8 BEM |