Fundamentals of marketing (Record no. 1922)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00625nam a2200205Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0070610150 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | STF |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Stanton, William J. |
| 245 ## - TITLE STATEMENT | |
| Title | Fundamentals of marketing |
| Statement of responsibility, etc | William J. Stanton, Michael J. Etzel and Bruce J. Walker |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 10th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New York: |
| Name of publisher | McGraw-Hill, |
| Year of publication | 1994. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xxviii, 697p. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Reproduced National Book Foundation, Islamabad |
| 546 ## - LANGUAGE NOTE | |
| Language note | eng |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Etzel, Michael J. (jt. auth) |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Walker, Bruce J. (jt. auth) |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Price effective from | Permanent Location | Not for loan | Date acquired | Koha item type | Accession Number | Lost status | Damaged status | Shelving location | Withdrawn status | Current Location | Copy number | Full call number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2018-03-28 | Central Library AIOU Islamabad | 1999-10-06 | Books | 87462 | General Stacks | Central Library AIOU Islamabad | 658.8 STF | |||||
| 2018-04-03 | Central Library AIOU Islamabad | 1986-04-06 | Books | 37368 | General Stacks | Central Library AIOU Islamabad | 658.8 STF | |||||
| 2018-04-03 | Central Library AIOU Islamabad | 2018-04-03 | Books | 78370 | General Stacks | Central Library AIOU Islamabad | 658.8 STF | |||||
| 2017-01-29 | Regional Library D.I.Khan | 1995-11-12 | Books | General Stacks | Regional Library D.I.Khan | 2 | 658.8 STF | |||||
| 2017-01-29 | Regional Library D.I.Khan | 1995-11-12 | Books | General Stacks | Regional Library D.I.Khan | 2 | 658.8 STF | |||||
| 2017-02-21 | Regional Library Faisalabad | 2017-02-21 | F 2351 | General Stacks | Regional Library Faisalabad | 658.8 STF | ||||||
| 2017-02-23 | Regional Library Mianwali | 2014-03-19 | Books | General Stacks | Regional Library Mianwali | 1 | 658.8 STF |