Advertising fundamentals (Record no. 2107)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00499nam a2200193Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0882442896 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| Item number | BUA |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Burton, Philip Ward |
| 245 ## - TITLE STATEMENT | |
| Title | Advertising fundamentals |
| Statement of responsibility, etc | Philip Ward Burton and J. Robert Miller |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Ohio: |
| Name of publisher | Grid, |
| Year of publication | 1976. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xii, 688p. |
| 500 ## - GENERAL NOTE | |
| General note | HB |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes index |
| 546 ## - LANGUAGE NOTE | |
| Language note | Eng |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Advertising |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Miller, J. Robert (jt. auth.) |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Permanent Location | Not for loan | Date acquired | Koha item type | Accession Number | Lost status | Damaged status | Shelving location | Withdrawn status | Current Location | Full call number |
|---|---|---|---|---|---|---|---|---|---|---|
| Central Library AIOU Islamabad | 1983-01-27 | Books | 26322 | General Stacks | Central Library AIOU Islamabad | 659.1 BUA |