Creative advertising (Record no. 2108)
[ view plain ]
000 -LEADER | |
---|---|
fixed length control field | 00382nam a2200157Ia 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 013188947801 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 659.1 |
Item number | MOC |
100 ## - MAIN ENTRY--AUTHOR NAME | |
Personal name | Moriarty, Sandra E. |
245 ## - TITLE STATEMENT | |
Title | Creative advertising |
Sub Title | : theory and practice |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | New Jersey: |
Name of publisher | Prentice-Hall, |
Year of publication | 1986. |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | 372P. |
500 ## - GENERAL NOTE | |
General note | HB. |
546 ## - LANGUAGE NOTE | |
Language note | Eng. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Advertising |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Books |
Price effective from | Permanent Location | Not for loan | Date acquired | Koha item type | Accession Number | Lost status | Damaged status | Shelving location | Withdrawn status | Current Location | Full call number |
---|---|---|---|---|---|---|---|---|---|---|---|
2017-07-08 | Central Library AIOU Islamabad | 1988-03-02 | Books | 49911 | General Stacks | Central Library AIOU Islamabad | 659.1 MOC |