| 000 -LEADER |
|---|
| fixed length control field |
00503nam a2200169Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| ISBN |
0-07-240766-2 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
302.23 |
| Item number |
DOD |
| 100 ## - MAIN ENTRY--AUTHOR NAME |
|---|
| Personal name |
Dominick, Joseph R |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
The dynamics of mass communication |
| Sub Title |
media in the digital age |
| Statement of responsibility, etc |
Joseph R. Dominick |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
7th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication |
New York: |
| Name of publisher |
McGraw-Hill Higher Education. |
| Year of publication |
2002. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Number of Pages |
xxxii,528p |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references and index |
| 546 ## - LANGUAGE NOTE |
|---|
| Language note |
eng |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Term |
Mass media |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Books |