Services marketing (Record no. 25837)
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000 -LEADER | |
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fixed length control field | 00461nam a2200181Ia 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 1403937028 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Item number | BAS |
100 ## - MAIN ENTRY--AUTHOR NAME | |
Personal name | Baron, Steve |
245 ## - TITLE STATEMENT | |
Title | Services marketing |
Sub Title | : text and cases |
Statement of responsibility, etc | Steve Baron and Kim Harris |
250 ## - EDITION STATEMENT | |
Edition statement | 2nd ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | New York: |
Name of publisher | Palgrave, |
Year of publication | 2004. |
300 ## - PHYSICAL DESCRIPTION | |
Other physical details | xv, 291p. |
500 ## - GENERAL NOTE | |
General note | PB |
546 ## - LANGUAGE NOTE | |
Language note | Eng |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Marketing |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Harris, Kim (jt. auth.) |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Books |
Price effective from | Permanent Location | Not for loan | Date acquired | Koha item type | Accession Number | Lost status | Damaged status | Shelving location | Withdrawn status | Current Location | Full call number |
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2018-02-08 | Central Library AIOU Islamabad | 2005-05-06 | Books | 101335 | General Stacks | Central Library AIOU Islamabad | 658.8 BAS |