Social media intelligence (Record no. 26621)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00604nam a22001937a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250829155308.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781107451537 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 302.231 |
| Item number | MOS |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Moe, Wendy W |
| 9 (RLIN) | 87850 |
| 245 ## - TITLE STATEMENT | |
| Title | Social media intelligence |
| Statement of responsibility, etc. | Wendy W Moe and Schweidel David A |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Delhi: |
| Name of publisher, distributor, etc. | Cambridge University Press, |
| Date of publication, distribution, etc. | 2014. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | x,194p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Consumers-Research |
| 9 (RLIN) | 68600 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Social Media |
| 9 (RLIN) | 114495 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing - Social aspect |
| 9 (RLIN) | 68602 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Internet - Marketing - Social aspects |
| 9 (RLIN) | 68603 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | David A . Schweidel (jt. auth) |
| 9 (RLIN) | 92400 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Central Library Allama Iqbal Open University Islamabad | Central Library Allama Iqbal Open University Islamabad | General Stacks | 17/02/2016 | 302.231 MOS | 120027 | 02/03/2016 | 02/03/2016 | Books |
