Qualitative marketing research (Record no. 52700)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00469nam a22001577a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250829163233.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781138607767 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 |
| Item number | MAQ |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Maison, Dominika |
| 9 (RLIN) | 154355 |
| 245 ## - TITLE STATEMENT | |
| Title | Qualitative marketing research |
| Remainder of title | : understanding consumer behaviour |
| Statement of responsibility, etc. | Dominika Maison |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | London: |
| Name of publisher, distributor, etc. | Routledge, |
| Date of publication, distribution, etc. | 2019. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | vii, 237p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing research |
| 9 (RLIN) | 154356 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Qualitative research |
| 9 (RLIN) | 154357 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Central Library Allama Iqbal Open University Islamabad | Central Library Allama Iqbal Open University Islamabad | General Stacks | 14/06/2019 | 658.83 MAQ | 124718 | 26/06/2019 | 26/06/2019 | Books |