Essentials of marketing (Record no. 53411)

MARC details
000 -LEADER
fixed length control field 00566 a2200181 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250829163257.0
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number PEE
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Perreault, William D.
9 (RLIN) 161488
245 ## - TITLE STATEMENT
Title Essentials of marketing
Remainder of title a global managerial approach
Statement of responsibility, etc. William D. Perreault and E. Jerome McCarthy
250 ## - EDITION STATEMENT
Edition statement 10th reprint
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Islamabad:
Name of publisher, distributor, etc. National book Foundation,
Date of publication, distribution, etc. 2007.
300 ## - PHYSICAL DESCRIPTION
Extent xi,638p.
500 ## - GENERAL NOTE
General note Includes bibliographical references and index
546 ## - LANGUAGE NOTE
Language note eng
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
9 (RLIN) 161489
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name McCarthy, E. Jerome
9 (RLIN) 161490
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type Shelving location
          Central Library Allama Iqbal Open University Islamabad Central Library Allama Iqbal Open University Islamabad 13/06/2007   658.8 PEE 108261 01/08/2019 01/08/2019 Books General Stacks
    Dewey Decimal Classification     Regional Library Faisalabad Regional Library Faisalabad 25/01/2017   658.8 PEE F 3408 25/01/2017 25/01/2017 Books  
    Dewey Decimal Classification     Regional Library Faisalabad Regional Library Faisalabad 25/01/2017   658.8 PEE F 3409 25/01/2017 25/01/2017 Books  

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