A preface to marketing management (Record no. 53437)

MARC details
000 -LEADER
fixed length control field 00597nam a2200193Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250829163258.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0256027129
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number PEP
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Peter, J. Paul
9 (RLIN) 120984
245 ## - TITLE STATEMENT
Title A preface to marketing management
Statement of responsibility, etc. J. Paul Peter, James H. Donnelly, JR, Lawrence X. Tarpey
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Plano, Texas:
Name of publisher, distributor, etc. Business Publication,
Date of publication, distribution, etc. 1982.
300 ## - PHYSICAL DESCRIPTION
Extent xii, 275p.
500 ## - GENERAL NOTE
General note PB
546 ## - LANGUAGE NOTE
Language note Eng
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing management
9 (RLIN) 215698
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Donnelly, James H. (jt.auth)
9 (RLIN) 215699
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Tarpey, Lawrence X. (jt.auth)
9 (RLIN) 215700
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Central Library Allama Iqbal Open University Islamabad Central Library Allama Iqbal Open University Islamabad General Stacks 27/07/1986   658.8 PEP 39106 01/08/2019 01/08/2019 Books
        Central Library Allama Iqbal Open University Islamabad Central Library Allama Iqbal Open University Islamabad General Stacks 14/05/1988   658.8 PEP 51879 08/08/2019 08/08/2019 Books

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