Marketing best practice (Record no. 53601)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00613 a2200217 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250829163304.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0030211093 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | MAR |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Czinkota, Michael R. |
| 9 (RLIN) | 161484 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing best practice |
| Statement of responsibility, etc. | [et.all] |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Fort Worth: |
| Name of publisher, distributor, etc. | The Dryden, |
| Date of publication, distribution, etc. | 2000. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Other physical details | xxvii, 657p. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index |
| 546 ## - LANGUAGE NOTE | |
| Language note | Eng |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 9 (RLIN) | 162886 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Dickson, Peter R. (jt.auth) |
| 9 (RLIN) | 162887 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Griffin, Abbie (jt.auth) |
| 9 (RLIN) | 162888 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Dunne. Patrick (jt.auth) |
| 9 (RLIN) | 162889 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Griffin, Abbie (jt.auth) |
| 9 (RLIN) | 162890 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Central Library Allama Iqbal Open University Islamabad | Central Library Allama Iqbal Open University Islamabad | General Stacks | 15/06/2005 | 658.8 MAR | 102434 | 05/08/2019 | 05/08/2019 | Books |