Marketing management : (Record no. 55425)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00534 a2200193 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250829163408.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0155551124 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780155551121 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | BOM |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Boyd, Harper W. |
| 9 (RLIN) | 98814 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing management : |
| Statement of responsibility, etc. | Harper W. Boyd. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York : |
| Name of publisher, distributor, etc. | Harcourt Brace, |
| Date of publication, distribution, etc. | 1972. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 618 p. |
| 490 1# - SERIES STATEMENT | |
| Series statement | The harbrace series in business and economics. |
| 500 ## - GENERAL NOTE | |
| General note | Paperback |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing--Management |
| 9 (RLIN) | 256526 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Massy, William F. |
| 9 (RLIN) | 256527 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Central Library Allama Iqbal Open University Islamabad | Central Library Allama Iqbal Open University Islamabad | General Stacks | 28/04/1979 | 658.8 BOM | 17635 | 24/09/2019 | 24/09/2019 | Books |