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Marketing essentials (Record no. 56704)

MARC details
000 -LEADER
fixed length control field	00587nam a2200205Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20250829163453.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0-02-640601-2
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8
Item number	FAM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Farese, Lois Schneider
9 (RLIN)	124028
245 ## - TITLE STATEMENT
Title	Marketing essentials
Statement of responsibility, etc.	Lois Schneider FArese, Grady Kimbrell and Carl A. Woloszyk
250 ## - EDITION STATEMENT
Edition statement	2nd
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	New York:
Name of publisher, distributor, etc.	McGraw-Hill,
Date of publication, distribution, etc.	1997.
300 ## - PHYSICAL DESCRIPTION
Extent	xix, 620p.
500 ## - GENERAL NOTE
General note	Includes index
546 ## - LANGUAGE NOTE
Language note	eng
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing
9 (RLIN)	199799
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Kimbrell, Grady (jt. auth)
9 (RLIN)	124030
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Woloszyk, Carl A. (jt. auth)
9 (RLIN)	124031
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Books

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Home library	Current library	Shelving location	Date acquired	Total checkouts	Full call number	Barcode	Date last seen	Price effective from	Koha item type
				Central Library Allama Iqbal Open University Islamabad	Central Library Allama Iqbal Open University Islamabad	General Stacks	22/12/2004		658.8 FAM	100201	15/01/2020	15/01/2020	Books