Marketing (Record no. 59081)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00491nam a2200181 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250829164602.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781118624173 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | ELM |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Elliott, Greg |
| 9 (RLIN) | 217541 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing |
| Statement of responsibility, etc. | Sharyn Rundle-Thiele and David Waller |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Australia: |
| Name of publisher, distributor, etc. | Wiley, |
| Date of publication, distribution, etc. | 2014. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 604p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 9 (RLIN) | 217542 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Rundle-Thiele, Sharyn (jt. auth) |
| 9 (RLIN) | 217543 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Waller, David (jt. auth) |
| 9 (RLIN) | 217544 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Central Library Allama Iqbal Open University Islamabad | Central Library Allama Iqbal Open University Islamabad | General Stacks | 15/06/2020 | 658.8 ELM | 125952 | 15/06/2020 | 15/06/2020 | Books |