Internet marketing: (Record no. 59986)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00622nam a22001817a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250829164633.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0072510226 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.84 |
| Item number | RAI |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Rafi Mohammed |
| 9 (RLIN) | 224081 |
| 245 ## - TITLE STATEMENT | |
| Title | Internet marketing: |
| Remainder of title | building advantage in the networked economy |
| Statement of responsibility, etc. | Rafi Mohammed, Robert J. Fisher, Bernard J. Jaworski and Aileen M. Cahill |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Boston: |
| Name of publisher, distributor, etc. | McGraw-Hill, |
| Date of publication, distribution, etc. | 2002. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xli,726p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Internet marketing |
| 9 (RLIN) | 224082 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Fisher Robert (jt.auth.) |
| 9 (RLIN) | 224083 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Jaworski Bernard J. (jt.auth.) |
| 9 (RLIN) | 224084 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Chaill Aileen M. (jt.auth.) |
| 9 (RLIN) | 224085 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Central Library Allama Iqbal Open University Islamabad | Central Library Allama Iqbal Open University Islamabad | General Stacks | 10/09/2020 | 658.84 RAI | 126481 | 28/09/2020 | 28/09/2020 | Books |