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Strategic marketing for high technology products (Record no. 61671)

MARC details
000 -LEADER
fixed length control field	00579nam a22001937a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20250829164729.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9780367591113
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	620.00688
Item number	FOS
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Fotiadis, Thomas
9 (RLIN)	233792
245 ## - TITLE STATEMENT
Title	Strategic marketing for high technology products
Remainder of title	: an integrated approach
Statement of responsibility, etc.	Thomas Fotiadis
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	London:
Name of publisher, distributor, etc.	Routledge,
Date of publication, distribution, etc.	2020.
300 ## - PHYSICAL DESCRIPTION
Extent	194p.
546 ## - LANGUAGE NOTE
Language note	Eng
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing
9 (RLIN)	233793
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing-Research
9 (RLIN)	233794
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Strategic planning
9 (RLIN)	233795
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Technological innovations-Management
9 (RLIN)	233796
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Books

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Home library	Current library	Shelving location	Date acquired	Total checkouts	Full call number	Barcode	Date last seen	Price effective from	Koha item type
				Central Library Allama Iqbal Open University Islamabad	Central Library Allama Iqbal Open University Islamabad	General Stacks	11/03/2021		620.00688 FOS	127085	16/08/2021	16/08/2021	Books