The Routledge companion to marketing research (Record no. 62672)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00589nam a22001937a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250829164803.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781138682788 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 |
| Item number | ROU |
| 245 ## - TITLE STATEMENT | |
| Title | The Routledge companion to marketing research |
| Statement of responsibility, etc. | edited by Len Tiu Wright, Luiz Moutinho, Merlin stone and Richard P.Bagozzi |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York: |
| Name of publisher, distributor, etc. | Routledge, |
| Date of publication, distribution, etc. | 2021. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xviii, 611p. |
| 500 ## - GENERAL NOTE | |
| General note | HB |
| 546 ## - LANGUAGE NOTE | |
| Language note | En |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing research |
| 9 (RLIN) | 252267 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Wright, Len Tiu ed |
| 9 (RLIN) | 252268 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Moutinho, Luiz ed |
| 9 (RLIN) | 252269 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Stone, Merlin ed |
| 9 (RLIN) | 252270 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Central Library Allama Iqbal Open University Islamabad | Central Library Allama Iqbal Open University Islamabad | General Stacks | 05/09/2022 | 658.83 ROU | 131777 | 07/07/2022 | 07/07/2022 | Books |
