Marketing handbook (Record no. 68411)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00530 a2200181 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250829165343.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0870945238 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.800202 |
| Item number | MAR |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing handbook |
| Statement of responsibility, etc. | edited by Edwin E. Bobrow and Mark David Bobrow. |
| Remainder of title | : Marketing Practices |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | USA : |
| Name of publisher, distributor, etc. | Dow Jones-Irwin, |
| Date of publication, distribution, etc. | 1985. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 630p. |
| 500 ## - GENERAL NOTE | |
| General note | HB. |
| 546 ## - LANGUAGE NOTE | |
| Language note | Eng |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing-Handbook, manuals, etc |
| 9 (RLIN) | 48613 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Edwin E.Bobrow (ed.) |
| 9 (RLIN) | 50156 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Mark David Bobrow (ed.) |
| 9 (RLIN) | 50157 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Reference |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Central Library Allama Iqbal Open University Islamabad | Central Library Allama Iqbal Open University Islamabad | Reference | 04/12/1988 | 658.800202 MAR | 54155 | 08/10/2015 | 08/10/2015 | Reference |