000 -LEADER |
fixed length control field |
00308nam a22001217a 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
ISBN |
0-256-03131-2 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
192/02 |
100 ## - MAIN ENTRY--AUTHOR NAME |
Personal name |
E. Jerome McCarthy and John F. Grashof and Andrew A. Brogowicz |
245 ## - TITLE STATEMENT |
Title |
Reading and Cases in Basic Marketing |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Year of publication |
1984 |
300 ## - PHYSICAL DESCRIPTION |
Number of Pages |
384p |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Books |