000 -LEADER |
fixed length control field |
00504nam a2200169Ia 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
ISBN |
0030604095 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8 |
Item number |
BLC |
100 ## - MAIN ENTRY--AUTHOR NAME |
Personal name |
Blackwell, Roger D. |
245 ## - TITLE STATEMENT |
Title |
Cases in marketing management and strategy |
Statement of responsibility, etc |
Roger D. Blackwell |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication |
Chicago: |
Name of publisher |
Dryden, |
Year of publication |
1985. |
300 ## - PHYSICAL DESCRIPTION |
Other physical details |
v, 555p. |
546 ## - LANGUAGE NOTE |
Language note |
eng |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Term |
Marketing-Management-Case studies |
700 ## - ADDED ENTRY--PERSONAL NAME |
Personal name |
Johston, Wesley J. (jt. auth) |
700 ## - ADDED ENTRY--PERSONAL NAME |
Personal name |
Talarzyk, W. Wayne. (jt. auth) |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Books |