Cases in marketing (Record no. 76819)
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000 -LEADER | |
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fixed length control field | 00410nam a2200145Ia 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 0060466154 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Item number | THC |
100 ## - MAIN ENTRY--AUTHOR NAME | |
Personal name | Thompson, Howard A. |
245 ## - TITLE STATEMENT | |
Title | Cases in marketing |
Sub Title | : including interviews with key executives |
Statement of responsibility, etc | Howard A. Thompson |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | New York: |
Name of publisher | Harper and Row, |
Year of publication | 1979. |
300 ## - PHYSICAL DESCRIPTION | |
Other physical details | 191p. |
546 ## - LANGUAGE NOTE | |
Language note | Eng |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Marketing-Case studies |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Books |
Price effective from | Permanent Location | Not for loan | Date acquired | Koha item type | Accession Number | Lost status | Damaged status | Shelving location | Withdrawn status | Current Location | Full call number |
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2019-08-16 | Central Library AIOU Islamabad | 1981-12-05 | Books | 24499 | General Stacks | Central Library AIOU Islamabad | 658.8 THC |