Marketing research (Record no. 76971)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00421nam a2200157Ia 4500 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 |
| Item number | TUM |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Tull, Doanld S. |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing research |
| Sub Title | :measurement and method |
| Statement of responsibility, etc | Doanld S. Tull |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New York: |
| Name of publisher | Macmillan, |
| Year of publication | 1990. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Other physical details | xxiv, 683p |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes index |
| 546 ## - LANGUAGE NOTE | |
| Language note | eng |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing-Research-Case studies |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Price effective from | Permanent Location | Not for loan | Date acquired | Koha item type | Accession Number | Lost status | Damaged status | Shelving location | Withdrawn status | Current Location | Copy number | Full call number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2020-01-23 | Central Library AIOU Islamabad | 1992-05-23 | Books | 66472 | General Stacks | Central Library AIOU Islamabad | 658.83 TUM | |||||
| 2017-01-28 | Regional Library D.I.Khan | 1993-08-24 | Books | General Stacks | Regional Library D.I.Khan | 2 | 658.83 TUM | |||||
| 2017-01-28 | Regional Library D.I.Khan | 2005-06-04 | Books | General Stacks | Regional Library D.I.Khan | 2 | 658.83 TUM |