000 -LEADER |
fixed length control field |
00568nam a2200193Ia 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
ISBN |
0-256-03414-1 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8 |
Item number |
HAC |
100 ## - MAIN ENTRY--AUTHOR NAME |
Personal name |
Hawkins, Del I. |
245 ## - TITLE STATEMENT |
Title |
Consumer behavior |
Statement of responsibility, etc |
Del I. Hawkins, Roger J. Best and Kenneth A. Coney |
250 ## - EDITION STATEMENT |
Edition statement |
3rd ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication |
Plano, Texas: |
Name of publisher |
Business Publications, |
Year of publication |
1986. |
300 ## - PHYSICAL DESCRIPTION |
Number of Pages |
xiv, 740p. |
500 ## - GENERAL NOTE |
General note |
Includes index |
546 ## - LANGUAGE NOTE |
Language note |
eng |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Term |
Markeeting-Case studies |
700 ## - ADDED ENTRY--PERSONAL NAME |
Personal name |
Best, Roger J. (jt. auth) |
700 ## - ADDED ENTRY--PERSONAL NAME |
Personal name |
Coney, Kenneth A. (jt. auth) |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Books |