Strategic marketing cases and applications (Record no. 82673)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00371nam a2200145Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0256029369 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | CRS |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Cravens, David W. |
| 245 ## - TITLE STATEMENT | |
| Title | Strategic marketing cases and applications |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Homewood, illinois |
| Name of publisher | Irwin |
| Year of publication | 1983 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Other physical details | xix,648p |
| 546 ## - LANGUAGE NOTE | |
| Language note | eng |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing-Decision making |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Price effective from | Permanent Location | Not for loan | Date acquired | Koha item type | Accession Number | Lost status | Damaged status | Shelving location | Withdrawn status | Current Location | Full call number |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 2018-04-03 | Regional Library Bahawalpur | 1988-11-05 | Books | B 650 | General Stacks | Regional Library Bahawalpur | 658.8 CRS |