The advertising handbook (Record no. 82813)

000 -LEADER
fixed length control field 00530nam a2200181Ia 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 088908954x
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
Item number DEA
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Dennison, Dell
245 ## - TITLE STATEMENT
Title The advertising handbook
Sub Title : make a big impact with a small business budget
Statement of responsibility, etc Dell Dennison and Linda Tobey
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication Canada:
Name of publisher Self-Counsel Press,
Year of publication 1991.
300 ## - PHYSICAL DESCRIPTION
Other physical details xv, 260p.
500 ## - GENERAL NOTE
General note PB
546 ## - LANGUAGE NOTE
Language note Eng
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Small business
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Advertising
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Tobey Linda (jt. auth.)
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Permanent Location Not for loan Date acquired Koha item type Accession Number Lost status Damaged status Shelving location Withdrawn status Current Location Full call number
Central Library AIOU Islamabad 1998-12-23Books85379  General Stacks Central Library AIOU Islamabad659.1 DEA

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