| 000 -LEADER |
|---|
| fixed length control field |
00652nam a2200241Ia 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
61988 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20180327145102.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
080728s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0256034141 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.8 |
| Item number |
HAC |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| -- |
9106 |
| -- |
9106 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Hawkins, Del I. |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Consumer behavior |
| Statement of responsibility, etc. |
Del I. Hawkins, Roger J. Best and Kenneth A. Coney |
| Medium |
BOOK |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
3rd |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc. |
Plano, Texas |
| Name of publisher, distributor, etc. |
Business Publications |
| Date of publication, distribution, etc. |
1986 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Other physical details |
xiv, 740p |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Includes index |
| 546 ## - LANGUAGE NOTE |
|---|
| Language note |
eng |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Markeeting-Case studies |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Best, Roger J. |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Coney, Kenneth A. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
|
| Call number prefix |
658.8 HAC |