Marketing management : strategies and programs Joseph P. Guiltinan.

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Material type: Text

TextPublication details: New York: McGraw-Hill, 1985.Edition: 2nd edDescription: xvi, 444pISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Central Library Allama Iqbal Open University Islamabad General Stacks	658.8 GUM (Browse shelf(Opens below))	Available		39076

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Previous	658.8 GRM Marketing	658.8 GRS Service management and marketing, : customer management in service competition	658.8 GUM Marketing management Strategies and programs	658.8 GUM Marketing management : strategies and programs	658.8 GUM Marketing management : Strategies and programs	658.8 HAC Consumer behavior	658.8 HAE Effective management for marketing 1999-2000	Next

Includes bibliography and index

eng

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