Advertising : what it is and how to do it Roderick White

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TextPublication details: London: McGraw-Hill, 1993.Edition: 3rd edDescription: x, 246pISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Central Library Allama Iqbal Open University Islamabad General Stacks	659.1 WHA (Browse shelf(Opens below))	Available		93479

Previous					No cover image available	No cover image available		Next
Previous	659.1 TEE Effective advertising :Understanding when, how, and why advertising works	659.1 TIU The (un) common sense of advertising : getting the basics right	659.1 WEA Advertising : principles & practice	659.1 WHA Advertising : what it is and how to do it	659.1 WHA Advertising: what it is and how to do it	659.1 WHA Advertising: what it is and how to do it	659.1 WIF The fundamentals of advertising	Next

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