Marketing management Donald S. Tull and Lynn R. Kahle

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Material type: Text

TextPublication details: New York: Macmillan Publishing, 1990.Description: xvii, 779pISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Central Library Allama Iqbal Open University Islamabad General Stacks	658.802 TUM (Browse shelf(Opens below))	Available		69206

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Previous	658.802 PES Strategic integrated marketing communications	658.802 RES Strategic marketing : decision making & planning	658.802 SKA The ambush marketing toolkit	658.802 TUM Marketing management	658.802 WEM Marketing management cases : planning and executing marketing strategy	658.802 WIA Analysis for marketing planning	658.802 YEM Marketing communications strategy 1997-98	Next

Includes index

eng

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