Basic marketing : a managerial perspective Pascale G. Quester... et. al

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TextPublication details: Bejing McGraw-Hill, 2001Edition: 3rd edDescription: xvi,743pISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Central Library Allama Iqbal Open University Islamabad General Stacks	658.800994 BAS (Browse shelf(Opens below))	Available		102430

Previous							No cover image available	Next
Previous	658.80095 HOP Practical marketing : an Asian perspective	658.800973 MCM Marketing : an integrated approach	658.800973 MCM Marketing	658.800994 BAS Basic marketing : a managerial perspective	658.800994 MAR Marketing	658.802 ALA Applied strategic marketing : a step by step approach	658.802 BUM Marketing management : a strategic planning approach	Next

Includes bibliography and index

eng

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