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81.
Integrated advertising, promotion, and marketing communications Kenneth E.Clow and Donald E. Baack by
Edition: 6th ed.
Material type: Text Text
Publication details: Noida: Pearson, 2017
Availability: Items available for loan: Central Library Allama Iqbal Open University Islamabad (1)Call number: 659.1 CLI.

82.
Intorduction to advertising and promotion : an integrated marketing communications perspective George E Belch and Michael A Belch by
Edition: 3rd ed.
Material type: Text Text
Publication details: Boston, Massachusetts: Irwin, 1990
Availability: Items available for loan: Central Library Allama Iqbal Open University Islamabad (1)Call number: 659.1 BEI.

83.
Kleppner's advertising procedure J. Thomas Russell and W. Ronald Lane BOOK by
Edition: 13th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Englewood Cliffs Prentice-Hall 1962
Availability: Items available for loan: Regional Library Mianwali (1)Call number: 659.1 RUK.

84.
Kleppner's advertising procedure J. Thomas Russell and W. Ronald Lane BOOK by
Edition: 13th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Englewood Cliffs Prentice-Hall 1962
Availability: Items available for loan: Regional Library Mianwali (1)Call number: 659.1 RUK.

85.
Kleppner's advertising procedure (Code No.575) J. Thomas Russell and W. Ronald Lane BOOK by
Edition: 13th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Englewood Cliffs Prentice-Hall 1962
Availability: Items available for loan: Regional Library D.I.Khan (2)Call number: 659.1 RUK, ... Regional Library Mianwali (1)Call number: 659.1 RUK.

86.
Kleppner's advertising procedure (Code No.575) J. Thomas Russell and W. Ronald Lane BOOK by
Edition: 13th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Englewood Cliffs Prentice-Hall 1962
Availability: Items available for loan: Regional Library D.I.Khan (2)Call number: 659.1 RUK, ... Regional Library Mianwali (1)Call number: 659.1 RUK.

87.
Letterhead and logo design 7 Rockport
Material type: Text Text
Publication details: New York: Rockport, 2001
Availability: Items available for loan: Central Library Allama Iqbal Open University Islamabad (1)Call number: 741.6 LET.

88.
Lettering for advertising Mortimer Leach by
Material type: Text Text
Publication details: New York: Reinhold, 1956
Availability: Items available for loan: Central Library Allama Iqbal Open University Islamabad (1)Call number: 659.1324 LEL.

89.
The making of a television commercial : what television advertising is all about H. Ted Busch and Terry Landeck by
Material type: Text Text
Publication details: New York: Macmillan Publishing Co, 1980
Availability: Items available for loan: Central Library Allama Iqbal Open University Islamabad (1)Call number: 659.142 BUM.

90.
Marketing a managerial introduction BOOK by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Tata McGraw-Hill 1993
Availability: Not available: Central Library Allama Iqbal Open University Islamabad: Checked out (1).

91.
Marketing by
Edition: 4th
Material type: Text Text
Publication details: New York Macmillan 1990
Availability: Items available for loan: Regional Library D.I.Khan (2)Call number: 658.8 EVM, ... Regional Library Mianwali (1)Call number: 658.8 EVM.

92.
Marketing by
Edition: 4th
Material type: Text Text
Publication details: New York Macmillan 1990
Availability: Items available for loan: Regional Library Mianwali (1)Call number: 658.8 EVM.

93.
Marketing communications Lynne Eagle, Stephan Dahl Barbara Czarnecka and Jenny Lloyd by
Material type: Text Text
Publication details: New York: Routledge, 2015
Availability: Items available for loan: Central Library Allama Iqbal Open University Islamabad (1)Call number: 658.802 MAR.

94.
Marketing management analysis, planning, implementation and control by
Edition: 7th
Material type: Text Text
Publication details: New Delhi Prentice-Hall of India 1993
Availability: Items available for loan: Regional Library D.I.Khan (1)Call number: 658.8 KOM.

95.
Marketing management : analysis, planning, implementation and control Philip Kotler by
Edition: 7th ed.
Material type: Text Text
Publication details: New Delhi: Prentice-Hall of India, 1993
Availability: Items available for loan: Central Library Allama Iqbal Open University Islamabad (1)Call number: 658.8 KOM.

96.
Mass media in America by
Edition: 5th
Material type: Text Text
Publication details: New York: Macmillan. 1987
Availability: Items available for loan: Central Library Allama Iqbal Open University Islamabad (1)Call number: 001.510973 PEM.

97.
Mature advertising : a handbook of effecttiveness in print Robert B. Parker, by
Material type: Text Text
Publication details: Reading, Mass: Addison-Wesley, 1981
Availability: Items available for loan: Central Library Allama Iqbal Open University Islamabad (1)Call number: 659.132 PAM.

98.
Measuring advertising readership and results Daniel Starch by
Material type: Text Text
Publication details: New York: McGraw-Hill, 1966
Availability: Items available for loan: Central Library Allama Iqbal Open University Islamabad (1)Call number: 659.112 STM.

99.
The media handbook : a complete guide to advertising media selection, planning, research, and buying Helen Katz by
Edition: 5th ed.
Publication details: New York: Routledge, 2014
Availability: Items available for reference: Central Library Allama Iqbal Open University Islamabad: Not for loan (1)Call number: 659 KAM.

100.
The Media Handbook : a complete guide to advertising media selection,planning, research and buying Helen Katz by
Edition: 4th ed.
Publication details: New York: Routledge, 2010
Availability: Items available for reference: Central Library Allama Iqbal Open University Islamabad: Not for loan (1)Call number: 659 KAM.

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