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	1.	Advertising management Rajeev Batra, John G. Myers and David A. Aaker by Batra, Rajeev Myers, John G (jt. auth) Aaker, David A (jt. auth) Edition: 5th ed. Material type: Text Publication details: Noida: Pearson, 2014 Availability: Items available for loan: Central Library Allama Iqbal Open University Islamabad (1)Call number: 659.1 RAA. Place hold Add to cart (remove)
	2.	Advertising management by David A. Aaker, Rajeev Batra and John G. Myers by Aaker, David A Batra, Rajeev Myers, John G Edition: 4th ed. Material type: Text Publication details: New Delhi: Prentice Hall, 1996 Availability: Items available for loan: Central Library Allama Iqbal Open University Islamabad (1)Call number: 659.1 AAA. Place hold Add to cart (remove)

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