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1. Consumer behaviour implications for marketing strategy

by Neal Quester Hawkins.

Edition: 3rd ed.Material type: book Book Publisher: Boston: McGraw-Hill 2002Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 658.83420994 NEC.

2. The future of videotext : worldwide prospects for Home/Office electronic information services

by Sigel, Efrem; Sommer, Peter (jt. auth); Sllverstein, Jeffrey (jt. auth); Mclntyre, Colln (jt. auth); Downey, Blalse (jt. auth).

Material type: book Book Publisher: London: KIP, 1980Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 338.47621388 SIF.

3. Consumer behavior :buying, having and being

by Solomon, Michael R.

Edition: 11th ed.Material type: book Book Publisher: Boston: Pearson, 2015Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 658.8342 SOC.


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