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1.
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Horse sense : the key to success is finding a horse to ride
by Ries, Al;
Trout, Jack (jt. auth.).
Material type: Book Publisher: New York: McGraw-Hill; 1991Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 650.14 RIH.
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2.
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Fundamentals of financial management
by Prasanna Chandra.
Material type: Book Publisher: New Delhi: Tata MaGraw-Hill, 1993Availability: Items available for loan: Central Library AIOU Islamabad (1), Regional Library Gilgit (1). Location(s): General Stacks 658.4 PRF, General Stacks 658.4 PRF.
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3.
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Investment appraisal and financing decisions : a first course in financial management
by Lumby, Stephen.
Edition: 3rd ed.Material type: Book Publisher: London: English Language Book Society, 1988Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 658.403 LUI.
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4.
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Successful international marketing begins at home : an introduction marketing for Pakistani exporters
by Banting, Peter M.
Material type: Book Publisher: Karachi: Export promotion bureau, 1987Availability: Items available for reference: Central Library AIOU Islamabad [658.8 BAS] (2 ). Location(s): Reference 658.8 BAS.
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5.
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Marketing
by Berkowitz, Eric N;
Kerin, Roger A. (jt. auth);
Rudelius, William (jt. auth).
Edition: 2nd ed.Material type: Book Publisher: Homewood: Irwin, 1989Availability: Items available for loan: Regional Library D.I.Khan (2). Location(s): General Stacks 658.8 BEM.
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6.
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Marketing Creating Value for Customers
by Gilbert A. Churchill, Jr. J. Paul peter;
William R. Davidson.
Material type: Book Publisher: BOSTON IRWIN 1995Availability: Items available for loan: Regional Library D.I.Khan (1). Location(s): General Stacks 658.8 GIM.
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7.
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Marketing
by Berkowitz, Eric N;
Kerin, Roger A. (jt. auth);
Rudelius, William (jt. auth).
Edition: 2nd ed.Material type: Book Publisher: Homewood Illinios: Irwin, 1989Availability: Items available for loan: Central Library AIOU Islamabad (1), Regional Library Mianwali (1). Location(s): General Stacks 658.8 BEM, General Stacks 658.8 BEM.
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8.
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Marketing : concepts and strategy
by Bell, Martin L.
Material type: Book Publisher: Boston: Houghton Mifflin, 1966Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 658.8 BEM.
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9.
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Introductory Marketing
by Edward W. Smykay, Joan Breibart.
Material type: Book Publisher: New York Macmillan com 1971Availability: Items available for loan: Regional Library D.I.Khan (1). Location(s): General Stacks 658.8 EDI.
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10.
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Views of marketing : a reader
by French, Warren A;
Gates, Roger H;
Sekely, William S.
Publisher: New York: Harper & Row, 1979Availability: Items available for loan: Central Library AIOU Islamabad (3). Location(s): General Stacks 658.8 FRV.
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11.
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Marketing institutions and economic development
by Ghulam Rasul Chaudhry.
Material type: Book Publisher: Lahore: Oxford Univerity Press, 1975Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 658.8 GHM.
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12.
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Marketing management
by Guiltinan, Joseph P;
Massy, William F. (jt. auth).
Material type: Book Publisher: New York: McGraw-Hill, 1982Availability: Items available for loan: Regional Library D.I.Khan (1). Location(s): General Stacks 658.8 GUM.
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13.
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Basic Marketing : a managerial approach
by Jerome McCarthy, E;
Perreault, William D. (jt. auth).
Edition: 7th ed. Publisher: Homewood: Irwin, 1987Availability: Items available for loan: Central Library AIOU Islamabad (2), Regional Library D.I.Khan (1). Location(s): General Stacks 658.8 MCB, General Stacks 658.8 JEB.
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14.
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Principles of marketing
by Kinnear, Thomas C;
Bernhardt, Kenneth L. (jt. auth).
Material type: Book Publisher: Glenview: Scott, Foresman and Company, 1983Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 658.8 KIP.
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15.
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Marketing management : analysis, planning, implementation, and control (Code No. 573)
by Kotler, Philip.
Edition: 6th ed.Material type: Book Publisher: Englewood Cliffs: Prentice-Hall, 1988Availability: Items available for loan: Central Library AIOU Islamabad (2). Location(s): General Stacks 658.8 KOM.
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16.
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Marketing management : analysis, planning and control
by Kotler, Philip.
Edition: 5th ed.Material type: Book Publisher: London: Prentice-Hall International, 1984Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 658.8 KOM.
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17.
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Principles of marketing BOOK
by Kotler, Philip.
Edition: 2ndMaterial type: Book; Format:
print
; Literary form:
not fiction
Publisher: New Delhi Prentice-Hall 1985Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 658.8 KOP.
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18.
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Marketing :a fresh approach
by Maxwell, Robert G.I.
Material type: Book Publisher: London: Pan Books, 1983Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 658.8 MAM.
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19.
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Marketing essentials : student guide
by philip kotler.
Material type: Book Publisher: Georgia: LOMA' 1985Availability: Items available for loan: Central Library AIOU Islamabad (1), Regional Library D.I.Khan (1). Location(s): General Stacks 658.8 MAR, General Stacks 658.8 MAR.
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20.
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Basic marketing : a managerial approach
by McCarthy, E. Jerome;
Perreault, William D.(jt. auth).
Edition: 7th Publisher: Homewood: Richard D. Irwin, 1981Availability: Items available for loan: Central Library AIOU Islamabad (3). Location(s): General Stacks 658.8 DAB.
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