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Design and marketing of new products

by Urban, Glen L; Hauser, John R. (jt. auth).

Material type: book Book Publisher: Englewood Cliffs, N. J.: Prentice-Hall, 1980Availability: No items available

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2.
Design and marketing of new products

by Urban, Glen L; Hauser, John R. (jt.auth).

Edition: 2nd ed.Material type: book Book Publisher: New Jersey, Prentice hall, englewood Cliffs: 1993Availability: No items available

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