Consumers
by Arnould, Eric J; Price, Linda L. (jt. auth); Zinkhan, George M. (jt. auth).
Material type: BookPublisher: Boston: McGraw-Hill, 2002Description: xviii, 750p.ISBN: 0256133603.Subject(s): Consumer behavior-United StatesNo physical items for this record
HB
Includes bibliography and index
Eng
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