Internet marketing : building advantage in the networked economy
by Mohammed, Rafi A. (jt. auth); Fisher, Robert J. (jt. auth); Jaworski, Bernard J. (jt. auth); Paddison, Gordon J. (jt. auth).
Publisher: Boston: McGraw-Hill, 2004Edition: 2nd ed.Description: xxxi, 743p.ISBN: 0072538422.Subject(s): Internet marketingNo physical items for this record
PB
Includes bibliography and index
Eng
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