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101. Global marketing management

by Kotabe, Masaaki; Helsen, Kristiaan (jt. auth).

Edition: 8th ed.Material type: book Book Publisher: New York: John Wiley & Sons, 2020Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 658.848 KOG.

102. Marketing management : an Asian perspective

by Kotler, Philip; Ang, Swee Hoon (jt. auth); Leong, Siew Meng (jt. auth); Tan, Chin Tiong (jt. auth).

Material type: book Book Publisher: Harlow: Pearson, 2018Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 658.8 KOM.


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