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41.
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Views of marketing :a reader
by French, Warren A;
Sekely, William S.
Material type: Book Publisher: New York: Harper & Row, 1979Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 658.8 VIE.
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42.
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Competition and human behavior
by Wasson, Chester R;
McConaughy, David H. (jt.auth);
Sturdivant, Frederick D. (jt.auth).
Material type: Book Publisher: New York: Appleton-Century-Croft, 1968Availability: Items available for loan: Central Library AIOU Islamabad (2). Location(s): General Stacks 658.8 WAC.
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43.
|
International marketing BOOK
by Walsh, L.S.
Edition: 2ndMaterial type: Book; Format:
print
; Literary form:
not fiction
Publisher: Playmouth Macdonald & Evans 1981Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 658.8 WAI.
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44.
|
Marketing for managers
by Webster, Frederick E.
Publisher: New York: Harper & Row, 1974Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 658.8 WEM.
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45.
|
Marketing management cases :planning and executing marketing strategy
by Weilbacher, William M.
Edition: 4th Publisher: New York: Macmillan, 1986Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 658.8 WEM.
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46.
|
Directing the marketing effort
by Willsmer, Ray L.
Material type: Book Publisher: London: Staples press, 1971Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 658.8 WID.
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47.
|
Directing the marketing effort
by Willsmer, Ray L.
Material type: Book Publisher: London: Pan Books, 1975Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 658.8 WID.
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48.
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Marketing management : a strategic planning approach
by Buell, Victor P.
Material type: Book Publisher: New York: McGraw-Hill, 1984Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 658.802 BUM.
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49.
|
Marketing management
by Tull, Donald S;
Kahle, Lynn R. (jt. auth).
Material type: Book Publisher: New York: Macmillan Publishing, 1990Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 658.802 TUM.
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50.
|
Marketing management cases : planning and executing marketing strategy
by Weilbacher, William M.
Material type: Book Publisher: London: The Macmillan Company/Collier-Macmilan, 1970Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 658.802 WEM.
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51.
|
Pricing strategy :reconciling customer needs and company objectives
by Taylor, Bernard;
Wills, Gordon.
Material type: Book Publisher: London: Staples, 1969Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 658.816 TAP.
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52.
|
Marketing research
by Aaker David A;
Day, George S. (jt. auth);
Kumar, V. (jt. auth).
Edition: 5th ed. Publisher: New York: John Wiley & Sons, 1990Availability: Items available for loan: Central Library AIOU Islamabad (1), Regional Library D.I.Khan (1). Location(s): General Stacks 658.83 AAM, General Stacks 658.83 DAM.
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53.
|
Marketing research : methodological foundetions
by Churchill, Gilbert A.
Edition: 4th Publisher: Chicago: The Dryden, 1979Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 658.83 CHM.
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|
54.
|
Why stocks go up (and down) : a guide to sound investing
by Pike, William H.
Material type: Book Publisher: Homewood: Dow Jones-Irwin, 1983Availability: Items available for loan: Central Library AIOU Islamabad (1), Regional Library D.I.Khan (3), Regional Library Lahore (1), Regional Library Mianwali (1). Location(s): General Stacks 658.835 PIW, General Stacks 658.835 PIW, General Stacks 332.6322, General Stacks 658.835 PIW.
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55.
|
Marketing research (C-576) : measurement and method
by Tull, Donald S;
Hawkins, Del L. (jt. auth).
Edition: 6th ed.Material type: Book Publisher: Islamabad: National Book Foundation, 1993Availability: Items available for loan: Regional Library Bahawalpur (2), Regional Library D.I.Khan (3), Regional Library Faisalabad (1). Location(s): General Stacks 658.835 TUM, General Stacks 658.835 TUM, General Stacks 658.835 TUM.
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56.
|
Marketing research : meaning, measurement, and method; a text with cases
by Tull, Donald S;
Hawkins, Del I. (jt. auth).
Material type: Book Publisher: New York: Macmillan, 1976Availability: Items available for loan: Central Library AIOU Islamabad (1), Regional Library D.I.Khan (1). Location(s): General Stacks 658.835 TUM, General Stacks 658.835 TUM.
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57.
|
Marketing research : information for decision making
by Cox, Eli P III.
Material type: Book Publisher: New York:; Harper & Row, 1979Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 658.83 COM.
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58.
|
Research for marketing decisions
by Green, Paul E;
Tull, Donald S. (jt. auth).
Material type: Book Publisher: Englewood Clifs, N. J: Prentice-Hall, 1966Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 658.83 GRR.
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59.
|
Marketing research
by Luck, David J.
Edition: 7thMaterial type: Book Publisher: New Delhi: Prentice-Hall, 1989Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 658.83 LUM.
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60.
|
Marketing in developing countries
by Nasir-ud-Deen, Khawaja.
Material type: Book Publisher: Karachi: National Book foundation, 1976Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 658.83 NAM.
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