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1. Strategic marketing management 1999-2000 : planning and control, analysis and decision

by Fifield, Paul; Gilligan, Colin.

Material type: book Book Publisher: Oxford: Butterworth-Heinemann, 1999Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 658.84 FIS.

2. Strategic Marketing management 1999-2000 :planning and control, Analysis and decision

by Fifield, Paul; Gilligan, Colin (jt. auth).

Material type: book Book Publisher: Oxford: Butter worth, 1999Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 658.8 FIS.

3. Marketing strategy

by Fifield, Paul.

Edition: 2nd. ed.Material type: book Book Publisher: Oxford: Butterworth-Heinemann, 1998Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 658.8 FIM.


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