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1.
Business marketing : connecting strategy, relationships, and learning F. Robert Dwyer and John F. Tanner by
Edition: 3rd ed.
Material type: Text Text
Publication details: Boston: McGraw-Hill 2006
Availability: Items available for loan: Central Library Allama Iqbal Open University Islamabad (1)Call number: 658.8 DWB.

2.
Selling : building partnerships Barton A. Weitz, Stephen B. Castleberry and John F. Tanner by
Edition: 5th
Publication details: New York: McGraw-Hill Irwin, 2004
Availability: Items available for loan: Central Library Allama Iqbal Open University Islamabad (1)Call number: 658.85 WES.

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